A tHERAPY IS YOURS? Now is your turn to care for the environment
@thesustainablefashionforum informs “More than 60% of clothing today contains synthetic materials and fibers —which means every time we do our laundry, our clothes shed tiny microfibers, which go down the drains of our washing machines, through the wastewater treatment facilities and into our waterways.
With each wash, a synthetic garment can shed up to 1.900 fibers. It's estimated that up to 35% of the 1.5 million tons of microplastics released into the ocean every year are the result of washing synthetic textiles. That's the equivalent of more than 50 billion plastic bottles!
What can we do to combat this? As much as possible, buy clothing with natural fibers and/or materials that are biodegradable.
For your clothing that does contain synthetic fibers, reduce how often you wash them.
Use less detergent and refrain from using high-heat and vigorous wash settings. Wash with maximum 30º.
Use green laundry detergent, like ECOVER. You can find it in many supermarkets. In Germany: EDEKA, Tengelmann, real, DM, Budnikowsky, Müller sell this brand. Also in Bio Markets, Reformhäuser (health food store). DM has a great deal of ecological cleaning products.
And online: BioNaturel, BigGreenSmile, Amazon.
When washing use a GuppyFriend laundry bag which is designed to reduce fiber shedding and protect your clothes. You can find them at guppyfriend.com
A Cora Ball is also a good option that collects the microfibers into fuzz that allows you to dispose of them without it entering into the water stream. Buy it online here: coraball.com
But CLEANING not only means WASHING:
You can always opt for cleaning just the dirty spot instead of the whole item. Hang it outside, in your balcony or window and let it get some fresh air and sunlight is also a way of cleaning. This is of course the only option for leather items.
Hang it outside, in your balcony, backyard or window and let it get some fresh air (no direct sunlight).
We recommend to get the newsletter from utopia.de for all kind of practical advices.
We also recommend you to download the AEG care label look book:
Items with metals:
If your piece has metal parts in most of cases they can be removed for cleaning. If the metal can't be removed, please follow the instructions above depending if its a leather piece or not. If you would like to wash the item we recommend it to do it by hand and never leave the piece with metals on water for a long period of time as metals can oxidate and ruin the piece.
What to do when life cycle of the piece ends:
Please do NEVER THROW CLOTHES TO THE TRASH BIN.
You can always aks us for ideas or help for repairing a piece. Write us to: (for german & english) and (en español)
If the piece gets broken, we can help you fixing it. Or if you are located in one of our base cities, you can bring it to us. Donate the item or resale it if you don't want it anymore.
We really love this five step guide to become a more conscious shopper, by FashionForGood